Misen
Art Direction, Visual Design, Styling
Misen is a D2C cookware company that sells high-quality cookware and kitchen essentials for reasonable prices. At Misen I have worked on developing, elevating and defining the brand through photography style, site assets and social assets, marketing materials, and assisting in two site redesigns. I was also the lead designer on many of the kickstarter and crowd-funding campaigns which raised a combined $11.2 million. As a brand, Misen aims to satisfy both pro-chefs and beginners in the kitchen. The branding reflects that goal by balancing a friendly and approachable tone with technical precision.
About
I’m a Graphic Designer with 6+ years of experience currently living in Brooklyn with my cat/creative director, Oscar.
Coming into design with a multidisciplinary background I enjoy finding new and engaging ways to express a brand and crafting that brand vision into functional, high level visual & design systems. I’ve worked as an in house brand designer at a B2B company since 2022. I have experience in brand development, creating design systems, art direction and photo styling. I previously have worked at start-ups, small businesses, and a marketing agency.
Hobbies
Needlepointing, playing D&D, diving deep into wikipedia rabbitholes, looking at illuminated manuscripts, reading Agatha Christie-esque mysteries, non-fiction stories about humans surviving harrowing conditions against all odds.